Fundraising Tips from Kleefstra Syndrome UK

Getting started with donations
The earlier you begin your fundraising, the more time you’ll have to reach – and hopefully exceed – your target. Your friends, family and close contacts are a great place to start. They often want to help, whether that’s by giving money or pitching in with time and support. Their early donations can set a positive tone and encourage others to get involved too. Don’t be shy about asking – your supporters might even help you spread the word at their own workplaces, schools or social clubs.

If you’d like to go even further, we have press release templates you can tailor and send to local newspapers or community websites to promote your fundraiser. Check out our Toolkit!

Telling your story: personal touches make a big difference
When you set up your fundraising page, take a few minutes to explain why supporting Kleefstra Syndrome UK matters to you. Sharing your personal connection and using a heartfelt message really helps people understand why their donation counts. Adding a photo or video can make a huge impact – it gives your story a face and helps people feel connected.

You can also explore our Online Fundraising Toolkit, where you’ll find templates for posters, flyers and other materials to help your fundraising efforts stand out.

Here are a few helpful tips:

• Tell people about yourself – Fundraising pages that include a personal story and mention the charity raise significantly more.
• Set a clear goal – Including a fundraising target can increase donations, as supporters can see what you’re working towards.
• Add images and videos – These help bring your page to life and capture attention.
• Spread the word far and wide – Use all your networks: Facebook, Instagram, LinkedIn, WhatsApp, email – every share counts!
• Use our logo and colours – This shows you’re supporting Kleefstra Syndrome UK and adds credibility to your campaign. You’ll find the logo and lots of other templates in our Online Toolkit.
• Organise an event – From cake sales to quizzes or bingo nights, in-person or online events are a great way to bring people together and raise funds.

Fundraising at work
Your workplace is a great place to raise awareness and money. Simple actions like adding your donation link to your email signature, posting it on the intranet, or asking colleagues to get involved can make a difference. You could even ask your employer if they offer match funding to double your impact.
Display posters on noticeboards and include a photo of yourself, a few lines about why you’re fundraising, and a QR code or link to your giving page. Check out our ideas page for suggestions for fundraising initiatives you can put into place at work!

Using social media to your advantage
Share your fundraising page on your social media channels – Facebook, Twitter/X, Instagram, and even LinkedIn. Keep your followers updated with short blogs, pictures, or videos that chart your progress. People love to see the journey and may be more likely to donate again or share your page.

Keep up the momentum – even after your event
Did you know that a significant number of donations often come in after your event has finished? Keep sharing photos, videos, and updates to celebrate your achievements. Say thank you, show what you’ve accomplished, and always include your fundraising link – it’s never too late for someone to support your cause. And remember – be sure to keep us informed so we can share your story far and wide!

Needs some inspiration to get you started? Get some ideas here!

We’re here to help! If you need posters, templates or just want to chat about your plans, we’d love to hear from you.

Every fundraiser helps us reach more families and grow our community. Thank you for being part of Team Kleefstra.